Shopify Plus Partner Agency
Expert Shopify strategy and data-led design for brands ready to grow. Founder-led. Conversion-focused.
Brands we've had the pleasure of working with
Strategic UX
Experience in every vertical
Our Methodology
I. DATA & INSIGHTS
We start by understanding what's actually happening — not guessing.
We uncover where users drop off — and why — so we can remove friction and unlock conversion opportunities.
We identify what's holding your store back — and prioritize the changes that will drive the biggest impact.
We watch real users interact with your store to validate decisions and expose what's not working.
II. STRATEGIC UX DESIGN
Then we design experiences that guide users toward action.
We design experiences that don't just look good — they guide users toward action.
We continuously test and refine your store to turn more traffic into revenue.
We define the roadmap — what to build, what to fix, and what will move the needle fastest.
III. TECHNICAL EXCELLENCE
Finally, we build and optimize for performance at scale.
We build high-performance Shopify experiences that support scale, flexibility, and growth.
We improve speed and performance to reduce drop-off and increase conversion.
We design your tech stack to scale — connecting the systems that power your business.
Quick Audit
A fixed-fee diagnostic that identifies the top 5 revenue leaks on your current site.
$2,000 $FREE
Limited Time Offer
Our Tech Partners
Why Us?
Most builds land in the 8–12 week range, depending on complexity. We don't rush launches — we focus on getting the strategy, UX, and performance right the first time.
Yes. While Shopify is our core platform, we also work on non-Shopify experiences — including WordPress, custom builds, and brand systems.
Our focus is on commerce and conversion. The same principles apply whether you're selling products or generating leads — there's always a goal, and our methodology is built to achieve it.
We work on fixed-fee builds and ongoing growth partnerships.
Many of our clients stay with us long-term — not for maintenance, but for continuous improvement. We focus on measurable, revenue-driving work that compounds over time as your business grows.
Yes — that's where most of the value happens. We stay involved through CRO, testing, and continuous optimization to keep your store improving after launch.
You work directly with senior experts — not layers of account managers. That means sharper thinking, faster execution, and no wasted budget on overhead.
LET'S TALK
Whether you're launching a new brand, re-platforming an existing store, or looking to grow — we'd love to hear what you're working on.
Book a 15-minute intro call with Matt
Effective date: January 1, 2026
Urban Folk Consulting Inc. ("Urban Folk", "we", "us", or "our") is a Shopify Plus Partner Agency based in Canada. This Privacy Policy explains how we collect, use, and protect personal information you provide when visiting our website or engaging with our services.
We may collect the following types of information:
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We do not sell, rent, or trade your personal information to third parties.
Our website uses third-party tools including Formspree (contact form processing) and Calendly (meeting scheduling). These services have their own privacy policies and handle data according to their respective terms. We encourage you to review their policies.
We may use cookies and analytics tools (such as Google Analytics) to understand site usage. You can disable cookies in your browser settings at any time, though some site features may not function as intended.
We retain personal information only as long as necessary to fulfil the purpose for which it was collected, or as required by law. Contact form submissions are retained for up to 24 months unless you request earlier deletion.
Depending on your location, you may have the right to access, correct, or delete personal information we hold about you. To make a request, contact us at hello@urbanfolk.ca.
We take reasonable technical and organisational measures to protect your personal information from unauthorised access, disclosure, or loss. However, no transmission over the internet is entirely secure.
We may update this policy from time to time. Changes will be posted on this page with an updated effective date. Continued use of our website after changes constitutes acceptance of the revised policy.
Questions about this policy? Reach us at hello@urbanfolk.ca.
Effective date: January 1, 2026
By accessing or using the Urban Folk Consulting Inc. website (the "Site"), you agree to be bound by these Terms of Use. If you do not agree, please do not use the Site.
Urban Folk Consulting Inc. is a Shopify Plus Partner Agency providing e-commerce strategy, UX design, and custom Shopify development services. The Site is an informational and lead-generation resource — it does not constitute an offer of services or a binding contract.
All content on the Site — including text, graphics, logos, images, case study materials, and code — is the property of Urban Folk Consulting Inc. or its clients and is protected by applicable copyright and intellectual property laws. You may not reproduce, distribute, or create derivative works without prior written consent.
You agree to use the Site only for lawful purposes. You must not:
Submitting an inquiry through our contact form does not create a client relationship or any obligation on our part. We will respond at our discretion and any engagement will be governed by a separate written agreement.
The Site may contain links to third-party websites. These links are provided for convenience only. Urban Folk has no control over third-party sites and accepts no responsibility for their content or practices.
The Site and its content are provided "as is" without warranties of any kind, express or implied. Urban Folk does not warrant that the Site will be uninterrupted, error-free, or free of viruses or other harmful components.
To the fullest extent permitted by law, Urban Folk Consulting Inc. shall not be liable for any indirect, incidental, special, or consequential damages arising from your use of or inability to use the Site.
These Terms are governed by the laws of the Province of Ontario and the federal laws of Canada applicable therein. Any disputes shall be resolved in the courts of Ontario.
We may update these Terms at any time. Changes take effect when posted on this page. Your continued use of the Site after changes are posted constitutes your acceptance.
Questions about these Terms? Contact us at hello@urbanfolk.ca.
